A blog by Craig Lockerd, president and founder of AutoMax Sales Training and Consulting located in Linwood, New Jersey.
Companies want to 'wait and see' if their new employees will make it before they invest truckloads of cash into training. The problem is they will not make it if you don't invest money into them. The AutoMax program "Friends and Family" is perfect in that dealers can get training for their salespeople, potential sales or leads and recoup their expense from their investment. Win/Win!
people are dealers #1 resourse!!!!
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