Monday, December 20, 2010

Lockerd and Hardy at Summit

Jim and Ricardo....Here we come Puerto Rico

Summit Testimonials

Summit Testimonials

AutoMax /Ziegler Summit

Summit Testimonials


AutoMax / Ziegler Party winding down?

More Party!....Ziegler and AutoMax

AutoMax/ Ziegler Party



Girls Hugging

Can Take a Punch

Summit getting started!

AutoMax/Ziegler SuperSystems The Beginning!

Tuesday, December 14, 2010

'Twas the night before payday

'Twas the night before payday, when all ‘cross the lot

Not a creature was stirring, there weren’t no ups;

The cars were all cleaned on the showroom with care,

In hopes that some traffic soon would be there;

The crusty, sour peddlers were complaining ‘bout keeping their families fed,

While visions of small paychecks danced in their heads;

And Managers in their swivel-chairs, and F&I taking a nap,

Dreaming of a customer that would buy an E.S.C. and gap,

When out on the lot there arose such a clatter,

I sprang from the desk to see what was the matter.

Away to the window I flew like a flash,

Tore across the showroom and through the front door with a crash!

The cars on the lot were all covered with snow

Dozens of white lumps; how to tell them apart no one would know,

When, what to my wondering eyes should appear,

But a Sales Trainer and 8 recruits full of cheer.

The sharp recruits were prepared with much more than just word-tracts,

I knew in a moment it must be AutoMax.

More rapid than eagles his trainees they came,

The Trainer whistled, and shouted, and called them by name;

"Now, Green-pea! now, Newby! and all of the rest!

It’s showtime get selling this is your true test!

To the phones! to the lot and showroom floor!

Time to bring new-life to this car selling store!"

As dry leaves that before the wild hurricane fly,

When they meet with an obstacle, mount to the sky,

So out to the lot the recruits they flew,

With snow-brooms and energy and good attitudes.

And then, in a twinkling, I heard on the phones

The prospecting calls gave such a wonderful tone.

As I lifted my head, and was turning around,

Out of the showroom the old crusty-sour peddlers did bound.

The bitter old sots griped about flooding the floor,

So they would take their bad habits and attitudes to another store;

The manager gave the crusty-guys a pat on the back,

And he was so happy he helped them pack.

His eyes -- how they twinkled! his smile grew wide!

He looked at his new sales staff with pride!

His newly trained salespeople did not move slow,

As they took turns working the phone, the lot and moving the snow;

The bitter old car dawgs looked back gritting their teeth,

As the smoke of the last “dope-ring” circled and faded like a wreath;

The Trainer had a broad face and a little round belly,

That shook, when he laughed like a bowlful of jelly.

He said, “These are well trained sellers, void of bad habits.”

And I laughed as I watched them hop around with the energy of rabbits;

A wink of the Trainers eye and a twist of his head,

Soon gave me to know I had nothing to dread;

He spoke not a word, but watched his trainees work and toil,

As they made appointments and greeted each client with a smile to earn their spoil.

And nodding his head the Trainer knew his work here was done,

More sales reps to train, it was time for him to run;

He sprang to his car, to his recruits gave a whistle,

And on with their tasks they went like guided missles.

But I heard the AutoMax trainer exclaim as he drove out of sight,
“Good selling to all and to all a good night!”

Monday, December 6, 2010

ANDY MOHR FORD Student Testimonials

Paul Hardy/Automax client J. Hawkins Herrnstein Auto Group

AutoMax Recruiting & Training

Press Release

Automax Recruiting & Training Announces a Comprehensive Training Partnership with Ziegler SuperSystems

Automax Recruiting & Training, the nation's most requested salesperson and training company in North America has reached an ongoing training agreement with Jim Ziegler and Ziegler SuperSystems. With this dynamic partnership Automax will add ongoing sales and management training to its dealer client training repertoire using the Ziegler SuperSystem training platform, the most dynamic, in-depth training of its kind.

Mays Landing, NJ, November 16th, 2010: Two staples in the auto industry, recruiting and training, as personified by Automax Recruiting & Training and Ziegler SuperSystem has teamed up to offer a comprehensive training package for auto dealers across the country.

"This will allow more dealers across North America to have access to Ziegler Super Systems and will create profit opportunities [for auto dealers] that may have only been dreamed about." Says Craig Lockerd of Automax

"It also brings Jim's clients the chance to professionally recruit and initially train salespeople at their dealerships, the AutoMax Way!"

With this partnership auto dealers across the country, in Canada and in Puerto Rico have access to one of the most comprehensive recruitment and training programs available. Auto dealers are always on the lookout for better ongoing training opportunities to sell more cars and increase their bottom line. With this partnership they have access to hiring as well as initial and ongoing training for both their sales force and management team.

"This is exciting stuff," Says Ric Morrow, an automotive sales training consultant, "This is probably one of the biggest announcements the auto industry has had in awhile, this changes everything!"

What this means to an auto dealer is they now have access to a total sales force training and recruiting package, without having to hire multiple companies. This reduces expense, training style clashes and increases both training rate adoption and sales force retention. The magnitude of this partnership will be felt throughout the auto industry and is already making it's waves through social networks as the word spreads.

All of this will be accomplished through ongoing communication and cross training of key personnel at both Automax Recruiting & Training and Ziegler SuperSystems. Ziegler SuperSystems will utilize the proprietary Automax recruitment and initial training system to find and hire the right students and Automax Recruiting & Training will utilize the ongoing Ziegler sales and management training systems to further grow and develop the sales force of their dealer clients.

About Automax Recruiting & Training

AutoMax has been the industry leader in the recruitment and development of career minded people that are committed, well trained and with no bad habits for over 11 years. They are able to do this through proper ads, pre-screening, ongoing relationship between applicant and Automax, through their follow up and desire to help people succeed.

If we are together nothing is impossible. If we are divided all will fail.


Craig Lockerd
AutoMax Recruiting & Training

Check out my @constantcontact newsletter

Check out my @constantcontact newsletter

Check out my @constantcontact newsletter

Check out my @constantcontact newsletter