A blog by Craig Lockerd, president and founder of AutoMax Sales Training and Consulting located in Linwood, New Jersey.
Thursday, January 31, 2008
AutoMax...Commitment....Salespeople
At AutoMax our commitment is to train,develop and help inexperienced salespeople reach their full potential.
Wednesday, January 30, 2008
AutoMax Sales Training
Are you always prospecting,looking and listening for new chances to tell your story to a potential client?
Friday, January 25, 2008
Prospecting,Client Development
The climate in the car business is such that its not so much new salespeople dealers need as it is clients. Automax"s focus is on bringing "found business" into dealers showrooms,thru go old prospecting,over the years dealers,training companies,salesperson recruiting and training companies such as Automax have relied on the billions of dollars spent on advertising,incentives and low financing rates to bring clients in the dealerships.Now more than ever finding customers,treating them properly and professionaly is key.At AutoMax we will continue to help dealers not only recruit but train salespeople to find customers and keep them as repeat and referrals.
Wednesday, January 23, 2008
Training New Trainers
Wow.....what a week and a half....8 days of time....lots of time with four new people joining AutoMax as trainers....great time,great people.....I cant wait to see their sucess........at the end of a very grueling week for them and me,they let their hair down and told me how they felt about the week,the training and time spent with me.....how wonderful they felt their training went,how their lives had been affected in a positive way,their minds opened up,and the pleasure of being in the class with me.....ha...little do they know what they give me far outweighs anything I could do for them....to see them "get it"....and be able to see them come together as a group.....talk about "life changing"...thats what happens to me everytime...the trainers change my life!
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